William Hill review:

William Hill

Valuable enhanced odds

William Hill overview



What can we say about William Hill? Decades of betting experience all rolled into a top quality sportsbook. Great odds on a massive number of markets for a wide range of sports. Competitive welcome bonus, casino, bingo, steady stream of promotions that won't leave you disappointed.

William Hill score

  • Great reputation and for good reason
  • Great range of betting features
  • 24/7 customer support
  • Interface can appear a bit messy
Bonus offer
Betting variety
Mobile experience
Payment options
Betting experience
William Hill quick facts
Website williamhill.com
Game TypesSports betting, Vegas, Live Casino, Casino, Games, Scratchcards, Bingo, Poker, Macau
Deposit methodsVisa, MasterCard, Maestro, Paysafecard, Neosurf, Fast Bank Transfer, Bank Transfer, Apple Pay, PayPal
Withdrawal methodsVisa, MasterCard, Maestro, Neosurf, Bank Transfer, PayPal
Odds providerPlaytech
Betting functionsLive betting, live streaming, cash out, bet builder
Casino game typesSlots, table games, video poker
Casino providerPlaytech
AppsiPhone, Android
SupportLive chat, telephone, email
OwnerWHG (International) Limited
Founded Year1934

William Hill Review

William Hill has long been a cornerstone of the British betting market and has maintained a strong presence on the high street since its foundation. Since their formation in 1934 they’ve managed to build up a well-respected reputation, both in the bookies on the high street and online.

They have one of the best range of odds for a variety of markets, both for the bigger sports and something more niche. William Hill is big on range not just when it comes to the odds they offer on sports, but also the types of bet you can make within a match or tournament, and the services they offer such as live streaming, live-betting and cash out.

The welcome bonus that William Hill offers is extremely competitive

The amount William Hill pays out on odds is quite high, but it can’t be said to be the absolute best, as some betting sites are higher. But the range of services that William Hill offer in the form of markets to bet, live streaming and cash out can’t be beaten, and definitely makes up for it.

The welcome bonus that William Hill offers is extremely competitive, and often given out as two free bets. The first free bet is given out to you as a new customer after you’ve created your account, and it’s up to you to make the most of it. The second free bet is usually given out after you’ve placed around five bets, usually at a rate of £200 in total.

A casino matched bonus with your first deposit is not unusual

For new customers William Hill even offers good bonuses in the casino and for poker. A casino matched bonus with your first deposit is not unusual, and it’ll be hard to find better on the market. Poker bonuses can be given out when you enter a tournament or come in the form of cash game tickets or free spins.

The range and quality of casino games with William Hill is high. They even offer Playtech. There poker games are connected to the iPoker network, ensuring that there’s always a high rate of traffic so you’re more likely to find a game.

William Hill review

William Hill sportbonus

Valuable enhanced odds

New customers who register, deposit & bet via Mobile only,, min £10 stake, win only, min odds 1/2, free bets credited as 2 X £15 (30 day expiry), free bet/player/payment method/country restrictions apply.